

All The Ways
You Summer.
Shop 30% off shades
this weekend only!
Shop 30% off shades
this weekend only!

Find a frame to
match your look

Find a lens to
match your lifestyle

Prepare for never-ending compliments
Shop By ...
Bold, classic, or outlandishly distinctive, we've got you covered.





The Style Quiz.
Is your vibe more date night dapper or curated casual? Take our style quiz to find frames to match your personality (and everything else about you).
MEET YOUR MATCH
Shop Local.
Not to toot our own horns, but we are fun, compassionate, and easy on the eyes. (Toot toot.) Come visit us at any of our four Twin Cities locations!
VISIT OUR STORES
All Eyes On You. All Sunnies 30% Off
No offense to the solstice, but these shades are stealing the show. Take 30% off and prepare to dazzle.
Shop the Sale Now
Frames That Feel Like Summer
Sizzling styles and refreshing colorways are here to help you look on the bright side. Our new summer collection captures the carefree spirit and warmth of the season, no matter where it takes you.
Shop Now



Have You Heard of Oversized Frames?
Fashion icons all, and of course, their trend-transcendent looks have one more thing in common: larger-than-life frames. Whether it's embracing your bold eyewear to supersizing your larger than life personality, learn how you can work oversized frames into your fashion wardrobe.
Learn More