Roko Voko in Red
Readers as Remarkable as You.
Readers as Remarkable as You.

FREE U.S. SHIPPING ON ORDERS $75+

90-DAY, RISK-FREE RETURNS

ONE-OF-A-KIND DESIGNS

The Majority of Eyewear Options ...

The Majority of Eyewear Options ...

... make it feel like wearing glasses is a punishment or something to keep as discreet as possible. But quite frankly, there’s nothing discreet about something that sits in the center of your face. For 20 years, we’ve been helping people find original glasses for their original soul. Because really, what's the point in seeing if you're not seeing yourself?

... make it feel like wearing glasses is a punishment or something to keep as discreet as possible. But quite frankly, there’s nothing discreet about something that sits in the center of your face. For 20 years, we’ve been helping people find original glasses for their original soul. Because really, what's the point in seeing if you're not seeing yourself?

New For Fall: Utterly Unique Half-Rims.


The Chameleon Collection.

Say hello to readers with beautifully bold acetate at the top and none on the bottom. Yes, now you can peer down through your readers even whilst they sit at the top of your snout!

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The Style Quiz.

Is your vibe more date night dapper or curated casual? Take our style quiz to find frames to match your personality (and everything else about you).

MEET YOUR MATCH

One-On-One Personal Styling.

We’re happy to help you try on some compliments before you decide to buy. Chat with a virtual frame-ist today, for free.

SCHEDULE A SESSION

Shop Local.

Not to toot our own horns, but we are fun, compassionate, and easy on the eyes. (Toot toot.) Come visit us at any of our four Twin Cities locations!

VISIT OUR STORES

Shop By ...

Whether you're feeling bold, classic, or outlandishly distinctive, we've got you covered.

Our Story.

Drugstores were full of cheap readers and optical retailers carried expensive designer frames, but there were no options in the gulf between. Enter eyebobs.

Our Difference.

We painstakingly select the very best materials, like luxury acetate, comfortable spring hinges, and best-in-class, optical quality lenses.

Our Promise.

We won’t take “meh” for an answer. If your life hasn’t been changed by one of our frames, our job has yet to be done.

Our Fall Catalog is Here.

Our fall catalog is on its way, containing all the newness you and your eyeballs have been craving. Too excited to wait? We would be too. Click to peruse our fall newness now!

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